ONE 6th FORM ICT Unit 3 Social Media

What is social media?

• A news platform to share information with the public

• A platform to meet new people

• Websites or applications for social interactions

• An entertainment series on tv

How do social media companies make a profit?

• By charging users a subscription fee

• By selling ads to advertising companies

• By selling ad space and user data to advertising companies

• By engaging their audience

What age group are the main users of Facebook?

• 10-19

• 20-34

• 35-44

• 45+

A ........... is somebody who comments negatively on your posts to prompt a reaction.

(a)  

• A troll
• An enemy
• An influencer
• A fan

What should be created and enforced in a company with a social media presence?

• Rules

• Regulations

• A Social media policy

• A staff code of conduct

This is used to allow people to search for content on a product or topic they have a great interest in .....

• %

• " "

• !

• #

This is a quick way of gauging views and interacting with an audience.

• A poll

• A quiz

• A video

• An animation

Social media is now used as a primary form of advertising because:

• It requires less labour

• It is much cheaper

• It doesn't require any particular expertise

• It can reach a wider geographical audience than traditional methods

A social media account requires no security.

• True

• False

Which of the following is likely to gain the most interaction?

• A 20 minute video

• A poll

• A 20 question quiz

• An image