GMetrix Formulas
Authored by Nicole Gantz
Business
9th Grade
Used 4+ times
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22 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the formula for Customer Acquisition Cost (CAC)? Fill in the blank: CAC = (Marketing expenses + Sales expenses) / ________.
Number of new customers acquired
Total revenue
Total number of leads
Total marketing budget
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does the formula for Customer Retention Rate (CRR) include? Fill in the blank: CRR = [(E - N) / S] x 100, where E is the number of customers at the end of the period, N is the number of new customers during the period, and S is the number of customers at the ________.
start of the period
end of the period
middle of the period
beginning of the year
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Fill in the blank: Selling Price = (Cost x desired profit margin) + ________.
Selling Price
Cost
Desired Profit Margin
Overhead Costs
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Fill in the blank: Equity = ________ - Liabilities.
Revenue
Assets
Expenses
Profit
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Fill in the blank: Net Income = Total income - cost of goods sold - ________.
liabilities
revenue
assets
expenses
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Fill in the blank: Gross Profit = Income - ________.
Cost of Goods Sold (COGS)
Operating Expenses
Net Income
Taxes
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Fill in the blank: Income Tax Expense = Gross Profit x ________.
Net Profit Margin
Tax Rate
Operating Expense Ratio
Debt to Equity Ratio
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