Reprisal of PR firm discussion

The video discusses the challenge of making an annual report understandable to the public. It explores different mediums like movies, pamphlets, and ads to communicate effectively. The importance of understanding public perception of the company is highlighted, and the video concludes with a strategy to determine the company's standing.

What is the main challenge with the current annual report?

• It is filled with complex figures.

• It is too lengthy.

• It lacks visual appeal.

• It is not available online.

Which of the following is NOT mentioned as a potential medium for conveying the report?

• Pamphlets

• Ads

• Movies

• Social Media

Why is it important to understand what the public thinks about the company?

• To increase sales

• To determine the best communication strategy

• To hire more employees

• To improve product quality

What is the first step suggested in the video to address the report's challenge?

• Create a new report format

• Find out public opinion about the company

• Hire a marketing team

• Launch a new advertising campaign

What will be achieved by understanding public perception according to the video?

• A better marketing strategy

• A new product line

• An increase in stock prices

• A clear understanding of the company's standing