Chapter 7 Memory Day 1

How are memories created?

• Memories are stored instantly without processing.

• Memories are created through encoding, storage, and retrieval.

• Memories form when we sleep.

• Memories only exist in short-term storage.

What is the function of encoding in memory?

• Retaining information over time.

• Processing information for storage.

• Accessing stored information when needed.

• Deleting unnecessary information.

What is selective attention?

• The ability to focus on important information while ignoring distractions.

• Remembering everything you hear and see.

• The inability to filter out irrelevant information.

• A type of long-term memory storage.

What does the cocktail party phenomenon demonstrate?

• The brain's ability to block all background noise.

• The role of long-term memory in attention.

• The brain’s ability to filter sounds but respond to important stimuli, like hearing your name.

• How memories fade over time.

Which of the following is NOT one of the three types of memory storage?

• Sensory storage

• Short-term storage

• Working memory

• Semantic memory

What is the function of sensory storage?

• It holds a brief snapshot of sensory input.

• It stores information permanently.

• It allows us to recall past experiences.

• It processes logical thinking.

Why do movies appear to show smooth motion instead of individual frames?

• Our brains blend frames together due to sensory storage.

• The human eye cannot see frames.

• Long-term memory fills in missing frames.

• The brain removes unnecessary details.

What is the capacity of short-term memory according to George Miller?

• 2 items

• 4 items

• 7 ± 2 items

• 12 items

How does chunking help memory?

• It clears unnecessary information from the brain.

• It organizes information into meaningful units to improve recall.

• It strengthens long-term memory.

• It reduces distractions in working memory.

What is long-term memory?

• A storage system that holds information temporarily.

• A system that allows permanent storage of unlimited information.

• A process of quickly forgetting information.

• A method for storing sensory details.