Visual Merchandising Quiz

What is the primary purpose of visual merchandising?

• To increase store traffic and sales volume

• To reduce the cost of products

• To improve employee satisfaction

• To enhance online shopping experiences

Which of the following elements is NOT mentioned as part of creating attractive displays?

• Colour

• Smell

• Taste

• Light

What role does digital technology play in visual merchandising?

• It is used to create displays and interactive installations

• It replaces the need for physical stores

• It reduces the cost of visual merchandising

• It is not mentioned in the context of visual merchandising

What is the primary goal of visual merchandising in retail outlets?

• To reduce the cost of products

• To enhance the physical display of goods

• To increase the number of employees

• To minimize customer interaction

Which of the following is a technique used in display techniques?

• Product labeling

• Trade description legislation

• Colour/style blocks

• Food safety regulations

What is a key consideration in legislation and safety for visual merchandising?

• Product segmentation

• Use of mannequins

• Price marking regulation

• Store location

Which psychological technique involves the use of music, mirrors, and lighting?

• Tangible techniques

• Intangible techniques

• Technological techniques

• Product segmentation

What is an example of a technological technique in visual merchandising?

• Store location

• Interactive touch screens

• Product labeling

• Use of mannequins

What is a key success factor in visual merchandising?

• Incorporation of appropriate props and displays

• Increasing product prices

• Reducing store hours

• Limiting customer access

Which of the following is a legal and safety aspect in visual merchandising?

• Ticketing legislation

• Employee discounts

• Customer surveys

• Seasonal sales