Tourism Supply-Case study

What is a major challenge that tourism businesses on Pangkor Island face?

• Government restrictions on tourist numbers

• Excess supply of tourism services year-round

• Seasonal fluctuations in tourist demand

• No competition in the tourism sector

How do transnational hotel chains affect local tourism businesses?

• They help local businesses by sharing their profits

• They provide employment but also create competition

• They only operate in major cities, so they do not affect Pangkor Island

• They limit tourism supply by reducing accommodation options

What strategy has been adopted by local businesses to compete with large hotel chains?

• Reducing service quality to cut costs

• Forming strategic partnerships with tour operators and travel agencies

• Banning international tourists from booking homestays

• Completely stopping their business operations

Which of the following BEST describes the role of the government in managing tourism supply on Pangkor Island?

• Providing infrastructure and offering incentives to businesses

• Taking full control of all tourism businesses

• Reducing marketing efforts to limit tourism growth

• Forcing all tourists to stay in government-owned hotels

How does digital marketing benefit local tourism businesses on Pangkor Island?

• It allows them to reach potential visitors beyond peak seasons

• t reduces the need for high-quality services

• It eliminates all competition

• It ensures all tourists book through third-party travel agencies

What is a key environmental concern caused by increased tourism on Pangkor Island?

• Lack of interest in eco-tourism

• Overcrowding in homestays

• Damage to coral reefs and waste management issues

• Decreased availability of tour operators

Why is strategic tourism supply chain management important for Pangkor Island?

• It helps balance tourism demand with available resources

• It allows businesses to completely control tourist movement

• It prevents the entry of new businesses in the market

• It eliminates the need for infrastructure development

What role does forecasting play in managing tourism supply?

• It forces businesses to reduce services during peak seasons

• It eliminates the need for marketing efforts

• It helps determine expected tourist arrivals and plan resources accordingly

• It prevents tourists from visiting during off-peak seasons