KC3 - Representation Quality Street

What does the central framing of the male character in the Quality Street advert suggest?

• Gender equality

• Male-dominated society

• Female-dominated society

• Class-balanced society

In the context of the 1950s, what does the male character's control over the product in the advert symbolize?

• Feminine independence

• Male control in society

• Gender-neutral roles

• Androgynous leadership

What does the dress code of the male character in the Quality Street advert suggest about his societal role?

• Bohemian artist

• Traditional farmer

• Unemployed citizen

• Modern working businessman

How does the Quality Street advert portray the relationship between men and women in terms of romance?

• Women leading men romantically

• Men being led by women romantically

• Mutual disinterest in romance

• Romantic leadership by men

How is the female character in the 1956 Quality Street advert primarily represented?

• As an independent and career-focused woman

• As a passive and desirable object of male attention

• As a dominant and authoritative figure

• As someone uninterested in traditional gender roles

What does the use of costume and styling in the advert suggest about gender roles in the 1950s?

• Women are expected to be stylish and attractive to gain male approval

• Men are encouraged to be subservient to women

• Women are portrayed as equal to men in status and power

• Gender roles are flexible and allow for individuality

How does the representation of the female character reflect societal expectations of women in the 1950s?

• Women are encouraged to pursue education and independence

• Women are expected to prioritise beauty and appeal to men

• Women are portrayed as equal decision-makers in relationships

• Women are shown rejecting traditional gender roles

How does the setting of the advert reinforce traditional gender roles?

• The woman is shown in a professional workplace, highlighting her career ambition

• The woman is central to the narrative but dependent on male attention

• The men are shown doing housework while the woman relaxes

• The woman is depicted as uninterested in male approval