BUSINESS PROJECT -CHAPTER 1

1. What is the primary goal of business research?

• To collect random data
  
  

• To find answers and solutions to specific problems
  
  

• To conduct research without any objectives

• To make business decisions based on guesses

2. Business research is important because it helps organizations:

• Stay competitive in the market

• Ignore customer needs

• Avoid analyzing competitors
  
  

• Make random decisions

3. Which of the following is NOT a stage in defining business research?

• Problem identification
  
  

• Gathering relevant information

• Making assumptions without data
  
  

• Providing a solution to the problem

4. What is the key difference between basic and applied research?

• Basic research is focused on practical problems, while applied research is theoretical
  
  

• Applied research is used to solve real-world problems, while basic research is knowledge-driven

• There is no difference between the two

• Applied research is not used in businesses

5. Which of the following is NOT a factor in deciding whether to conduct business research?

• Time constraints

• Personal opinions of the manager

• Availability of data

• Benefit versus costs

6. What is an essential characteristic of ethical business research?

• Misleading respondents to get desired answers

• Ensuring confidentiality of the respondents' data

• Ignoring the rights of participants

• Using biased questions

7. What type of research focuses on numerical data and statistical analysis?

• Qualitative research

• Theoretical research

• Observational research

• Quantitative research

8. Which of the following is a method used in qualitative research?

• Surveys and structured interviews

• Statistical hypothesis testing

• Focus groups and in-depth interviews

• Data visualization

9. One of the managerial values of business research is:

• Making timely and well-informed decisions

• Ignoring market trends
  
  

• Conducting research without analyzing data

• Making random assumptions about the business environment

10. What is the purpose of a literature review in the research process?

• To collect random information
  
  

• To analyze past studies and existing knowledge

• To avoid using previous research

• To finalize research conclusions before conducting the study