Quiz on Newspapers and Magazines

What is the primary focus of the course MAC 421?

• Digital Media Strategies

• Media Ethics

• Advanced Newspaper/Magazine Production

• Basic Journalism Skills

Answer explanation

The primary focus of MAC 421 is 'Advanced Newspaper/Magazine Production', which emphasizes the skills and techniques necessary for producing high-quality print media.

Who established the first newspaper in Nigeria?

• Thomas Jefferson

• C.D. Nwabueze

• Rev. Henry Townsend

• Dele Giwa

Answer explanation

Rev. Henry Townsend established the first newspaper in Nigeria, known as the 'Iwe Irohin,' in 1859. This marked a significant development in Nigerian journalism and communication.

What is a key characteristic of print media?

• Durability

• Instant Updates

• Transience

• Interactivity

Answer explanation

A key characteristic of print media is its durability, as printed materials can last for years without degradation, unlike digital media that can change or become obsolete quickly.

How often are daily newspapers published?

• Monthly

• Daily

• Weekly

• Bi-weekly

Answer explanation

Daily newspapers are published every day, making 'Daily' the correct choice. Other options like 'Monthly', 'Weekly', and 'Bi-weekly' indicate less frequent publication schedules.

What is the main difference between newspapers and magazines?

• Newspapers are bound, magazines are unbound

• Magazines are always larger in size

• Magazines provide more current information

• Newspapers are published more frequently

Answer explanation

The main difference is that newspapers are published more frequently, often daily, while magazines are typically published weekly or monthly. This frequency allows newspapers to provide more current news and updates.

What does the term 'house style' refer to?

• The ownership structure of a publication

• The target audience of a publication

• The physical presentation of a publication

• The editorial policy of a publication

Answer explanation

The term 'house style' refers to the physical presentation of a publication, including its layout, typography, and overall design. This choice distinguishes it from other options like ownership structure or editorial policy.

What is the purpose of an editorial policy?

• To increase advertisement revenue

• To guide editorial staff in their functions

• To define the target audience

• To entertain readers

Answer explanation

The purpose of an editorial policy is to guide editorial staff in their functions, ensuring consistency and clarity in content creation and decision-making.

Which of the following is NOT a classification of newspapers?

• Color of Publication

• Type of Ownership

• Area of Circulation

• Time of Publication

Answer explanation

The correct answer is 'Color of Publication' because it is not a standard classification of newspapers. The other options—Type of Ownership, Area of Circulation, and Time of Publication—are recognized classifications.

What is the primary function of editorial cartoons?

• To report sports events

• To provide news updates

• To entertain and educate on social issues

• To advertise products

Answer explanation

The primary function of editorial cartoons is to entertain and educate on social issues, using humor and satire to provoke thought and discussion, unlike reporting sports or advertising products.

What is a common frequency for magazine publication?

• Hourly

• Monthly

• Weekly

• Daily

Answer explanation

Magazines are typically published on a monthly basis, allowing for in-depth articles and quality content. While some may publish weekly or daily, monthly is the most common frequency for most magazines.