Digital Business iLearn l4 Ecommerce

According to Chaffey, Hemphill, and Edmundson-Bird, what can be considered a transaction?

• Only the final sale of goods

• Email communications before and after a sale

• Only in-person meetings

• Only cash transactions

What is a subset of digital business according to Laudon and Traver?

• Traditional commerce

• E-commerce

• Physical store transactions

• Government transactions

What is one benefit of e-commerce from a customer perspective?

• Limited product variety

• Increased convenience and cost savings

• Only local shopping options

• Higher prices

What is a key advantage of e-commerce from a business perspective?

• Limited market reach

• Ability to reach a wider audience

• Higher market entry costs

• Only local customer base

What is a characteristic of transactions in the context of e-commerce?

• They must involve physical money

• They involve the exchange of value

• They are limited to digital goods

• They require physical presence

What has happened to the costs of setting up an e-commerce store?

• They have increased significantly

• They have remained the same

• They have dropped significantly

• They are unpredictable

What does B2B stand for in e-commerce?

• Business to Business

• Business to Consumer

• Business to Government

• Business to Customer

What is a characteristic of mobile e-commerce?

• Decreased mobile device capabilities

• Limited adoption

• Use of mobile devices for transactions

• Reduced interactivity

What is the role of the Internet in B2C transactions?

• To limit consumer access

• To connect businesses with consumers

• To increase transaction costs

• To reduce product descriptions

What is the biggest sector in terms of revenue generation for business-to-consumer e-commerce?

• Wholesale

• Retail

• Manufacturing

• Agriculture