AIBS-L3

What is the main method used in a concentrated growth strategy?

• Entering new markets

• Investing in new technologies

• Improving marketing and sales

• Reducing costs

When is a concentrated growth strategy most effective?

• When the market is saturated

• When there are new opportunities for expansion

• When the company has a weak brand

• ) When the industry is in decline

What are the benefits of a concentrated growth strategy for a company?

• Reduce risks

• Increase market share

• Improve financial performance

• Advertising in the media

What factors can affect the success of a concentrated growth strategy?

• Consumer trends

• Economic conditions

• Competition in the market

• Environmental standards

What are the risks associated with a concentrated growth strategy?

• Loss of innovation

• High marketing costs

• Dependence on a single market

• COVID-19