Branding Quiz

What is branding?

• The process of selling products

• A way to make a company’s name and image recognizable

• Advertising only

• A method to lower prices

Which of the following is NOT an element of branding?

• Logo

• Price

• Tagline

• Brand Personality

What does USP stand for in branding?

• Unique Sales Plan

• Universal Selling Proposition

• Unique Selling Proposition

• Ultimate Service Product

Why is branding important?

• It helps businesses stand out

• It increases product price

• It is only for big companies

• It helps companies copy competitors

Which brand’s tagline is “Just Do It”?

• Adidas

• Reebok

• Nike

• Puma

What is the main purpose of a logo in branding?

• To make the product expensive

• To create brand recognition

• To explain the company’s history

• To increase production cost

Which of the following best describes brand personality?

• The emotions and characteristics associated with a brand

• The number of employees in a company

• The cost of advertising

• The legal ownership of a brand

What do strong brands create in customers?

• Confusion

• Trust and loyalty

• Higher costs

• More competition

What is the purpose of a tagline in branding?

• To confuse customers

• To make customers laugh

• To summarize a brand’s message and make it memorable

• To describe the product in detail

What makes a strong brand stand out from competitors?

• Offering the lowest price only

• Having a unique identity and clear messaging

• Copying successful brands

• Changing the brand frequently