3.4 Marketing Media and 3.5 Social Media Communications

3.4 Marketing Media and 3.5 Social Media Communications

9th Grade

15 Qs

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3.4 Marketing Media and 3.5 Social Media Communications

3.4 Marketing Media and 3.5 Social Media Communications

Assessment

Quiz

Business

9th Grade

Practice Problem

Easy

Created by

Alicia Delande

Used 4+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The strategies and tactics used by a business to inform, persuade, and remind target customers about their products, services, images, or ideas.

Sales strategies

Marketing communication

Customer service techniques
Product development plans

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The various channels or platforms used to deliver advertising messages to an audience.

Email marketing
Direct mail campaigns
Telemarketing services

Advertising Media

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Newspapers, magazines, brochures, flyers and direct mail are all exampled of what type of media?

Traditional

Digital

Social

Mobile

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Website banners and ads are examples of what type of advertising media?

Traditional

Digital

Social

Mobile

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

________ is any communication method where a business directly reaches out to individual customers without using a third-party intermediary.

Indirect marketing
Affiliate marketing
Direct marketing
Public relations

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

All of the following are examples of direct media except?

Social media

Direct mail

Email marketing

Phone calls

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The main goal of indirect marketing is to:

Build brand awareness and positive relationships

Make immediate sales

Reduce production costs

Increase product variety

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