Skills & Functions in BE Cloze Text Quiz

Market research does not take place in a 1. _________ i.e., it does not happen alone. It 2. ________ along with other activities of a business.

• 1. 1. public 2. operates

• 1. 1. vacuum 2. operates

It starts by considering the 3. ________, trying to identify what it is that the customers need and wish for.

• 4. 3. consumer

• 3. 3. interest rate

Then, it has to develop goods that 4. ______ these needs and 5. _______ the customers’ wishes.

• 4. 4. meet 5. fulfil

• 4. 4. fulfil 5. meet

Afterwards, comes the question of how much it is going to 6. ______ the business and what the company is going to ask the consumer to 7. _______ for it.

• 6. 6. pay 7. cost

• 6. 6. cost 7. pay

The fourth step is to find the quickest and safest way to get the goods to the 8. _______.

• 8. 8. public

• 8. 8. stock market

Finally, it must let the consumer know about the new products, hoping to 9. __________ them to make a 10. __________.

• 9. 9. persuade

  10. 10. purchase

• 8. 9. purchase

  9. 10. persuasion