BHPR2054 L14 ETHICS IN ADVERTISING

“AI-generated advertising will ultimately make society…”

• • Smarter – gives us better information
  

• • More passive – encourages mental “auto-pilot”
  

• • Neither – minimal long-term impact

“Social media has made the younger generations like Gen Z the most connected yet the loneliest generation.” Do you agree?

• STRONGLY AGREE

• AGREE

• DISAGREE

• STRONGLY DISAGREE

Critics argue that “Modern advertising encourages a ‘YOLO’ lifestyle that "flexes" and undermines traditional moral values (e.g., family unity, humility, contentment). To what extent do you agree?”

• - Strongly disagree
  

• - Disagree
  

• - Agree
  

• - Strongly agree

“Beauty & fashion advertising mostly…”

• • Sets healthy, aspirational standards
  

• • Creates unrealistic expectations & pressure
  

• • Neither

Which ethical concern worries you most in modern advertising? (Choose up to 2)

• - Deceptive or unsubstantiated claims
  

• - Reinforcing harmful stereotypes
  

• - Erosion of local culture & values
  

• - Excessive data tracking & privacy issues
  

• - Encouraging over-consumption & debt