Supply Chain and Fast Fashion Quiz

What is the main focus of supply chain management?

• Managing the flow of goods and services

• Creating new fashion trends

• Designing new products

• Building new retail stores

How does fast fashion impact the retail market?

• By slowing down production cycles

• By increasing the cost of garments

• By speeding up fashion trends and reducing prices

• By focusing on traditional fashion styles

What is a key characteristic of fast fashion retailers like H&M and Zara?

• They focus on high-end luxury fashion

• They offer up-to-the-minute fashion at low prices

• They only sell online

• They produce garments for a whole season

What is the first stage in the fast fashion supply chain?

• Selling the garments in retail stores

• Designing the garments

• Manufacturing the garments

• Displaying the garments

What is the main business concept of H&M?

• Fashion and quality at the best price

• High fashion and exclusivity

• Luxury and high cost

• Traditional and expensive clothing

Which company is known for having a high degree of vertical integration?

• Zara

• Benetton

• H&M

• Sisley

Which company was established in Sweden in 1947?

• H&M

• Zara

• Benetton

• Sisley

What are the three separate functions involved in Zara's design process?

• Designers, market specialists, and buyers

• Designers, manufacturers, and sellers

• Buyers, sellers, and distributors

• Manufacturers, designers, and retailers

How many designers does Zara have, and what is their average age?

• Around 300 designers, average age 26

• Around 200 designers, average age 30

• Around 400 designers, average age 25

• Around 500 designers, average age 28

What percentage of Benetton's garments are customized now?

• Between 5 and 10 percent

• Between 15 and 20 percent

• Between 10 and 15 percent

• Between 20 and 25 percent