Business Analytics Quiz

What is the primary goal of business analytics?

• To replace human decision-making

• To transform data into actionable insights

• To increase data storage costs

• To eliminate the need for data collection

Which of the following is NOT a type of analytics?

• Descriptive

• Predictive

• Prescriptive

• Speculative

Structured data refers to:

• Data with no predefined format

• Data organized in a fixed schema (e.g., tables)

• Data collected from social media only

• Data that can be analyzed

Data governance ensures:

• Data quality and compliance

• Faster data processing

• Reducing data volume

• Ignoring privacy laws

Which functional area uses analytics for customer segmentation?

• Finance

• Marketing

• Human Resources

• Operations

Which is a key challenge in data quality?

• Missing values

• High data volume

• Fast processing speed

• Colorful visualizations

Descriptive analytics answers:

• "What happened?"

• "What will happen?"

• "What should we do?"

• "Why ignore data?"

Data quality dimensions include:

• Accuracy and completeness

• Speed and cost

• Color and font size

• Number of spreadsheets

Ethical data use requires:

• Ignoring user consent

• Obtaining user consent

• Hiding data sources

• Selling raw data

Which is NOT a business analytics application?

• Sentiment analysis

• Fraud detection

• Hardware repair

• Demand forecasting