POST TEST MODULE 2B

To calculate production volume in sales forecasting, what formula we use to calculate

• VLOOKUP(Sales target of (years-1)+(sales target of (years-1)*allowance);0)

• 1. SUM(Sales target of (years-1)+(sales target of (years-1)*allowance);0)

• COUNT(Sales target of (years-1)+(sales target of (years-1)*allowance);0)

• ROUNDUP(Sales target of (years-1)+(sales target of(years-1)*allowance);0

What type of market segmentation divides consumers based on nations, states, regions, and cities?

• Demographic Segmentation

• Geographic segmentation

• Behavioral segmentation

• Psychographic segmentation

The method used to determine the production volume that will be produced in a worksheet is...

• Sales forecasting

• Estimated Market Analysis

• Market breakdown analysis

• Production volume planning

How many period we need to calculate?

• 5 years

• 6 years

• 7 years

• 4 years

Anything that can offered in the market to get attention, demand or consume that can fulfill your needs or wishes is 4P marketing mix of?

• Product

• Place

• Promotion

• Price

Which statement best describes 'Price' in marketing mix?

• The retail cost only

• The manufacturing cost only

• The amount of money needed to get combinations of goods and services

• The promotional cost only

What is the formula for sales target second year?

• Amount of prev year buyer + ( Amount of prev year buyer x Amount of prev sales )

• ( Amount of prev year buyer x percentage of increasing of sales target)

• Sales target x Amount of previous year buyer

• Amount of prev year buyer + ( Amount of prev year buyer x percentage of increasing of sales target)

Which of the following is not one of the 4Ps of the marketing mix?

• Price

• Promotion

• Place

• Production

In a marketing mix, what does the 'Price' component represent?

• The product's manufacturing cost

• The brand's market value

• The price customers pay to obtain the product

• The perceived value customers associate with the product

Which of the following is an example of a 'Market Breakdown Analysis'?

• Evaluating consumer preferences for a specific product feature

• Analyzing product storage conditions

• Assessing potential market size and available market

• Identifying cost-saving methods in production