Decathlon

Which country does Decathlon come from?

• Italy

• America

• Malaysia

• France

Which of the following an example of communication channels used by Decathlon

• Only social media and website

• Only in-store signboards

• Multimedia channels including digital and physical platforms

• Phone calls only

In Malaysia, where is the Decathlon office located?

• Bandar Seri Damansara and Kuala Lumpur

• Pulau Pinang and Johor Bahru

• Sabah and Sarawak

• Negeri Sembilan and Melaka

How does Decathlon build relationships with the community and customers?

• By lowering prices without communication

• Through activities such as sports workshops, loyalty programs, and community events

• By sending automated messages only

• By closing all physical stores

What is their mission?

• To bring inspiration and innovation to every athlete in the world

• To be a global leader in the sport industry

• To make the pleasure and benefits of sport accessible to the many, in a sustainable way

• To become the fastest brand in the world

What is the role of the mobile app in Decathlon's communication strategy?

• To spread brand gossip

• To deliver information and promotions directly to user

• To sell customer data

• To shut down physical stores

In what year was Decathlon established and entered Malaysia?

• 1975 and 2000

• 1976 dan 2016

• 1999 and 2004

• 1970 and 2025

The following are the duties of the head of the Decathlon department, which one is incorrect?

• Head of human Resources - training and culture

• Head of Finance - legal and financial management

• Head of Supply Chain - logistics and distribution

• Head of store operations - website and app

Who is the CEO of Decathlon Malaysia?

• Wan Muhammad Imran Wan Mustapa

• Shalini S

• Arnaud Sauret

• Jiao Li

Who owns this Decathlon company?

• Groupe Artemis

• Association Familiale Mulliez (AFM) and Julien Leclercq

• Javier Lopez

• Phil Knight