Consumer Skills - Unit Quiz

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1. Influencers can have a direct impact on consumers’ financial habits because they typically…

• Work with their followers to design products that consumers are likely to buy
• Encourage consumers to save money instead of spending it
• Rate and review products that their followers are likely to purchase
• Promote reusing and recycling items their followers may already have at home

2. Sean wants to buy a new backpack for school. Which of the following factors should he be LEAST concerned about when comparison shopping?

• The PRICE of the backpack
• WHEN the backpack was made
• The QUALITY of the backpack
• REVIEWS left by other consumers

3. Each of the following is one of the six ways of influence EXCEPT…

• Scarcity
• Blackmail
• Authority
• Social Proof

4. Which of the following is TRUE about recent trends in identity theft?

• Young people are never victims of identity theft
• The number of identity theft reports has significantly decreased over the past decade
• Most cases of identity theft result in a large dollar amount lost
• Multiple large organizations have experienced data breaches that have leaked consumer information

5. Which type of identity theft is MOST prevalent for people age 19 and under?

• Bank fraud
• Employment or tax-related fraud
• Loan or lease fraud
• Phone or utilities fraud

6. Which of the following is an example of the Roach Motel dark pattern?

• A website automatically signs you up for a paid subscription when you create an account but there is no easy way to cancel it
• A mobile app uses green buttons throughout to select NO but then suddenly changes it to select YES
• A banner ad has a fake speck of dust to trick users to click on it when they try to swipe the dust away
• A hotel reservation site tells you the number of deals you just missed by failing to book a room faster

7. An influencer is…

• An advertising agency that works with various organizations to promote their products on social media
• Any type of media (ad, article, picture) that convinces you to buy a product or service
• Someone who agrees to follow you back if you follow them on social media
• A person who has the ability to convince someone to buy a product or service by promoting it on social media

8. All of the following are ways to use social media more mindfully, EXCEPT…

• Make a budget and use it to track and adjust your spending from social media
• Unfollow or mute accounts that encourage you to spend more money than you’d like
• Delay the act of purchasing by adding something you’d like to buy from social media to a “wish list”
• Check your social media accounts frequently throughout the day