Functional areas of retail business

Which functional area of retail business is responsible for buying stock that will be sold in the retail business's physical outlets, online, or any other retail channel?

• Sales

• Purchasing

• Marketing

• Logistics

Which functional area is responsible for selling the product to the customer and includes all activities needed to sell products and keep customers loyal?

• Finance

• Customer Service

• Sales

• Warehousing

Which functional area manages the money that flows into and out of the business, including creating financial documents and maintaining financial records?

• Finance

• Logistics

• Human Resources

• Administration and ICT

Which functional area manages the process of getting the right products to the right customers in the right place at the right time, including transportation and fulfilling orders?

• Warehousing

• Logistics

• Marketing

• Sales

Which functional area involves the storing of products before they are moved to retail stores or delivered to customers, ensuring products are stored securely and can be moved quickly?

• Purchasing

• Warehousing

• Customer Service

• Finance

Which functional area provides support to customers before, during, and after a purchase?

• Customer Service

• Marketing

• Sales

• Human Resources

Which functional area is responsible for finding out who the customers are, what they want, and promoting the product or service?

• Administration and ICT

• Marketing

• Sales

• Finance

Which functional area is responsible for all staff-related issues, including recruitment, training, and compliance with government legislation?

• Human Resources

• Finance

• Logistics

• Sales

Which functional area is responsible for the infrastructure, hardware, software, and networking of computers in a retail business, and providing support to staff?

• Administration and ICT

• Finance

• Warehousing

• Purchasing

Which functional area is responsible for creating advertisements and running promotional campaigns to attract new customers?

• Warehousing

• Finance

• Sales

• Marketing