Crisis and Reputation Management Quiz

What is public relations crisis management?

What qualifies as a "crisis" in public relations?

What are the main types of PR crises?

• External Crises, Internal Crises, Hybrid Crises

• Only External Crises

• Only Internal Crises

• Only Hybrid Crises

What are the phases of the crisis lifecycle?

• Pre-Crisis Phase, Crisis Event, Post-Crisis Phase

• Only Pre-Crisis Phase

• Only Crisis Event

• Only Post-Crisis Phase

What essential strategies should organizations follow during a crisis?

What principles guide crisis communication?

What is organizational reputation and why does it matter during crises?

How do you protect reputation immediately during a crisis?

What media relations tactics support reputation management?

Which longer-term techniques help rebuild reputation after a crisis?