Design and Media Quiz

What is the primary purpose of applying design elements and principles in a digital poster?

• To increase printing cost.

• To make it longer to create.

• To create effective communication and enhance the message.

• To limit the audience.

Which of the following is considered one of the 'biggest foundations of design' related to arranging type?

• Scale

• Line

• Typography

• Color

According to the typography tips, why is it recommended to 'print it out' if in doubt about typesetting?

• To see if the printer is working.

• To check the ink levels.

• You can often pick up on awkward typesetting much easier when it's on page.

• To share it with more people.

Which design element helps to create specific moods, atmospheres, and channels emotions, with each shade having certain specific connotations?

• Line

• Scale

• Repetition

• Color

What crucial element is identified as keeping branding consistent and tying items together in design?

• Contrast

• Repetition

• Framing

• Negative Space

In the context of media evolution, which age saw the development of machine tools and the establishment of iron production, significantly impacting the manufacturing of books through the printing press?

• Pre-Industrial Age

• Industrial Age

• Electronic Age

• New (Digital) Age

Which of the following characteristics best describes 'New Media' as opposed to Traditional Media?

• Limited media experience, one-directional communication.

• Audiences are less involved and cannot send feedback simultaneously.

• Media experience is more interactive, integrates all aspects of old media.

• Sense receptors used are very specific (e.g., print media - sense of sight).

According to the lesson, which theory explores the idea that technology is the primary force shaping society and culture?

• Cultural Determinism

• Social Responsibility Theory

• Technological Determinism

• Libertarian Theory

Which normative theory of the press states that media should be privately owned but must be responsible to society, acting as a watchdog and providing diverse viewpoints?

• Authoritarian Theory

• Soviet Media Theory

• Libertarian Theory

• Social Responsibility Theory

The invention of the Transistor Radio (1947) and Television (1941) are examples of media forms that emerged during which period?

• Pre-Industrial Age

• Industrial Age

• Electronic Age

• New (Digital) Age