
ISST7322 Ch 2 & 3

Quiz
•
Information Technology (IT)
•
University
•
Easy

Nhlalala Makondo
Used 1+ times
FREE Resource
14 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What marked the *shift from operational to strategic use* of information systems?
Widespread use of AI
Internet and e-business revolution ✅
ERP systems failure
Cloud computing
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT one of Porter's Five Forces?
Bargaining power of buyers
Threat of substitute products
Brand reputation ✅
Rivalry among existing competitors
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The force that examines how easy it is for customers to drive prices down is:
Supplier power
Buyer power ✅
Competitive rivalry
Threat of new entrants
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In a highly competitive industry, which force is most dominant?
Threat of new entrants
Threat of substitutes
Rivalry among existing competitors ✅
Supplier power
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When barriers to entry are low, what is the implication for a firm?
Fewer competitors
Easier to gain monopoly
More new entrants ✅
Higher brand loyalty
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The *Value Chain* framework is primarily used to:
Set product pricing
Optimize marketing
Analyze internal business activities ✅
Benchmark with competitors
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The Piccoli and Ives model primarily focuses on:
Gaining market share
Sustaining competitive advantage ✅
Advertising strategies
Global expansion
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