Persuasive and Informative Communication Worksheet

Persuasive communication only appeals to the emotions of the audience.

• True

• False

Logos persuasion is based on emotion rather than logic.

• True

• False

The principle of scarcity motivates people because they want what is rare or limited.

• True

• False

Reciprocity means expecting to receive something in return after giving.

• True

• False

Ethos appeals to the audience's morality and ethics.

• True

• False

Testimonials exemplify the principle of authority. True or False?

• True

• False

Consistency means people are more likely to honor their word if it is written down.

• True

• False

Persuasion can target changing behavior, attitude, or beliefs.

• True

• False

Commitment is irrelevant in persuasive communication. True or False?

• True

• False

The principle of liking is based on the perception of safety and belonging.

• True

• False