Marketing and Consumer Quiz

Marketing and Consumer Quiz

11th Grade

30 Qs

quiz-placeholder

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Marketing and Consumer Quiz

Marketing and Consumer Quiz

Assessment

Quiz

Business

11th Grade

Practice Problem

Easy

Created by

Danielle Vipond

Used 1+ times

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30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the definition of a customer?

Someone who uses the product

Someone who purchases and pays for the product

Someone who promotes the product

Someone who produces the product

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the definition of a consumer?

The person who pays for the product

The person who produces the product

The end user of the product

The person who sells the product

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is the end user of a product?

The customer

The retailer

The consumer

The supplier

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

True or false: A customer always uses the product they purchase.

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following shows when the customer and consumer are different?

A person buying a coffee for themselves

A parent buying toys for their child

A student buying their own stationery

A person eating in a restaurant

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main marketing focus when targeting consumers?

Price and convenience

User experience and satisfaction

Business partnerships

Buying process efficiency

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main marketing focus when targeting customers?

Product benefits and user needs

Pricing, value, and convenience

Emotional connection

Brand personality

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