The History of LEGO

Who was Ole Kirk Christiansen?

• A popular musician

• A renowned scientist

• A skilled and hard-working carpenter

• A famous Danish artist

What inspired Ole to start making toys?

• A government grant

• A suggestion from a friend

• The happiness his invention brought to his sons

• His love for children

What was the original meaning of the name 'LEGO' in Danish?

• Build together

• Assemble fun

• Play well

• Create joy

What was the first plastic toy that became a success for LEGO?

• Plastic teddy bears

• Rattles

• Gray Ferguson tractor

• Plastic ducks

What problem did Gottfried face with the early LEGO bricks?

• They were too small

• They kept falling apart

• They were too expensive to produce

• They were not colorful enough

What innovation did Gottfried introduce to improve the LEGO bricks?

• Adding more colors

• Making them larger

• Introducing tubes inside for better clutch power

• Using metal instead of plastic

Why did Gottfried decide to stop the production of wooden toys?

• He wanted to focus on the LEGO system

• The wood supply was running out

• They were too difficult to make

• They were not selling well

What was the purpose of building Billund Airport?

• To host international toy fairs

• To make it easier to sell LEGO toys worldwide

• To provide jobs for the local community

• To attract tourists

What was the initial visitor estimate for Legoland?

• 100,000

• 600,000

• 200,000

• 300,000

What core belief did Ole and Gottfried share about their products?

• Affordable prices are important

• Customer feedback is essential

• Innovation is key

• Only the best is good enough