Political Parties: Candidate Selection and Voter Engagement

The video explores the evolution of political parties in the U.S., focusing on their roles in candidate selection and voter mobilization. Initially, party leaders had significant control over candidate selection, but the introduction of direct primaries shifted focus to candidate-centered campaigns. This change altered the power dynamics between parties and candidates. Voter mobilization strategies have also evolved, from party bosses' influence to sophisticated targeting using mass media and social media.

What is one of the primary roles of political parties in the political system?

• Creating laws

• Recruiting candidates

• Judging court cases

• Managing the economy

Who was the first U.S. president not affiliated with any political party?

• James Madison

• George Washington

• John Adams

• Thomas Jefferson

Which two figures led the split into the first political factions in the U.S.?

• Jefferson and Adams

• Hamilton and Madison

• Monroe and Jackson

• Washington and Franklin

What was a significant change in the early 1900s regarding candidate selection?

• Introduction of electronic voting

• Direct primary system

• Abolishment of political parties

• Introduction of campaign finance laws

What is a closed primary?

• An election where only party leaders vote

• An election where only registered party members vote

• An election open to all voters

• An election held in secret

What is one effect of the direct primary system on political campaigns?

• More focus on party platforms

• Less voter participation

• More focus on candidate personality

• Increased power of party bosses

What was a common practice in voter mobilization during the late 1800s?

• Providing transportation to polling stations

• Using social media

• Holding televised debates

• Giving gifts to voters

Which medium became significant for political campaigns in the 20th century?

• Billboards

• Television

• Internet

• Telegraph

How has technology influenced modern political campaigns?

• By simplifying the voting process

• By eliminating the need for rallies

• By enabling targeted voter outreach

• By reducing campaign costs

What is an example of targeted voter outreach?

• Using only traditional media

• Holding a single large rally

• Sending personalized messages based on voter interests

• Sending the same message to all voters