Ilse Crawford's Design Philosophy and Impact

Ilse Crawford discusses her approach to interior design, emphasizing empathy, human experience, and wellbeing. She shares her career journey, notable projects, and collaboration with brands like IKEA. Ilse highlights the importance of materials and design philosophy, aiming to create spaces that enhance human happiness. Her teaching and future vision focus on integrating design with wellbeing.

What is a key element in Ilse's design philosophy?

• Visual aesthetics

• Empathy and human experience

• Cost efficiency

• Minimalism

What did Ilse emphasize in her role at Elle Decoration?

• Minimalist aesthetics

• Exclusive luxury designs

• Traditional design styles

• A contemporary and warm approach

What was Ilse's first major project after leaving Elle Decoration?

• The Olde Bell

• Cathay Pacific lounges

• Babington House

• Cecconi's restaurant

What is a unique feature of Ilse's design for Cathay Pacific lounges?

• Institutional chair arrangement

• Minimal use of materials

• Use of onyx and limestone

• Focus on visual aesthetics only

How does Ilse view the role of materials in design?

• As a means to enhance sensory experience

• As purely decorative elements

• As a secondary consideration

• As a way to cut costs

What was a significant aspect of Ilse's collaboration with IKEA?

• Focusing solely on aesthetics

• Creating exclusive designs

• Integrating human values into mass production

• Reducing production costs

What is Ilse's approach to teaching design?

• Focusing on traditional methods

• Encouraging innovation and personal voice

• Strict adherence to rules

• Emphasizing only technical skills

What does Ilse believe is essential for a designer focused on wellbeing?

• Ignoring user feedback

• Following current trends

• Prioritizing cost over quality

• Understanding how things are made

What does Ilse hope to achieve through her design philosophy?

• Increase in sales

• Recognition in the design community

• Aesthetic perfection

• Enhancing human happiness

What is Ilse's view on the role of design in community building?

• Design should be exclusive

• Design should focus on aesthetics

• Design should prioritize cost efficiency

• Design should foster openness and connection