

Erica's Business Challenges and Solutions
Interactive Video
•
Business
•
9th - 12th Grade
•
Practice Problem
•
Hard
Amelia Wright
FREE Resource
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10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the main financial issue faced by Erica's business?
High production costs
Colossal debts
Lack of customers
Poor marketing strategies
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was Marcus's initial impression of the product lineup?
It lacked focus
It was well-organized
It was too expensive
It was innovative
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was Marcus's offer to help Erica's business?
An investment of $75,000
A loan of $100,000
A marketing campaign
A new business partner
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the initial vision for Erica's company?
A breakfast company
A southern inspired foods company
A dessert company
A beverage company
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the first step in Marcus's plan to improve the business?
Hire more staff
Open new stores
Increase product prices
Liquidate assets
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How did Erica plan to pay off her debts?
By taking a new loan
By selling merchandise
By reducing production
By closing stores
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What role did Pelican Bay play in Erica's business transformation?
They offered marketing services
They helped with packaging
They provided financial advice
They supplied raw materials
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