Change Blindness in Real-World Settings

The video presents a 1998 study by Daniel Simons and Daniel Len, demonstrating change blindness. In the experiment, a pedestrian provides directions to an experimenter, who is then replaced by another person without the pedestrian noticing. Approximately 50% of participants failed to detect the change, highlighting change blindness outside the lab. The study is available for educational purposes, and more information can be found at the invisible gorilla website.

Who conducted the 1998 study involving a participant giving directions?

• Daniel Simons and Daniel Len

• John Watson and B.F. Skinner

• Albert Bandura and Jean Piaget

• Sigmund Freud and Carl Jung

What happens during the experiment when the pedestrian is giving directions?

• The pedestrian is asked to follow the experimenter.

• The experimenter is replaced by another person.

• The pedestrian is given a map.

• The pedestrian is asked to repeat the directions.

What percentage of people did not notice the change in the person they were talking to?

• 25%

• 50%

• 100%

• 75%

What psychological phenomenon does this study demonstrate?

• Change blindness

• Selective attention

• Cognitive dissonance

• Social facilitation

Where can one learn more about the research conducted by Daniel Simons and Daniel Len?

• At a university lecture

• In a psychology textbook

• On the website theinvisiblegorilla.com

• At the local library

What is the significance of the study being conducted outside the laboratory?

• It shows that change blindness is only a laboratory phenomenon.

• It demonstrates that change blindness can occur in real-world settings.

• It proves that all psychological studies should be conducted outside.

• It indicates that laboratory settings are unreliable.