E-commerce Essentials and Considerations

This video provides a beginner-friendly overview of e-commerce, explaining its basics, benefits, and essentials for starting an online store. It covers product selection, pricing strategies, choosing a platform, payment processing, and effective marketing strategies. The video emphasizes the importance of a global market, 24/7 availability, and reduced costs compared to physical stores. It also highlights the significance of social media, SEO, and email marketing in attracting customers.

What does e-commerce primarily involve?

• Exchanging goods in a marketplace

• Trading stocks electronically

• Buying products from physical stores

• Selling products or services online

Which of the following is NOT a benefit of e-commerce?

• Reduced operational costs

• Global audience

• 24/7 availability

• Limited market reach

What is essential to start an e-commerce store?

• A large team of employees

• A warehouse for inventory

• A product or service to sell

• A physical storefront

Why is it important to have a unique product in e-commerce?

• To reduce production costs

• To increase competition

• To solve a specific problem

• To match market prices

What is a CMS in the context of e-commerce?

• Commerce Management System

• Content Management System

• Customer Management System

• Cash Management System

Which factor is NOT crucial when choosing a CMS platform?

• Scalability

• Ease of use

• Physical location

• Pricing

What is a key consideration when selecting a payment provider?

• Compatibility with your platform

• The provider's logo design

• The provider's office location

• The provider's advertising strategy

Which of the following is a recommended payment processor for e-commerce?

• Western Union

• MoneyGram

• Stripe

• Venmo

Why is social media important for e-commerce marketing?

• It helps build brand awareness

• It limits customer interaction

• It is expensive to use

• It reduces online visibility

What does SEO stand for in digital marketing?

• Search Engine Optimization

• Social Engagement Optimization

• Sales Enhancement Operation

• Service Efficiency Order