Boston Matrix

Boston Matrix

Assessment

Interactive Video

Business

12th Grade

Practice Problem

Easy

Created by

Mariam Rehman

Used 2+ times

FREE Resource

6 questions

Show all answers

1.

FILL IN THE BLANK QUESTION

1 min • 1 pt

The vertical axis of the Boston Matrix represents ____ growth, while the horizontal axis represents ____ share.

2.

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1 min • 1 pt

The Boston Matrix is a tool used for analyzing a company's _____ portfolio, helping managers decide where to allocate resources.

3.

FILL IN THE BLANK QUESTION

1 min • 1 pt

_____ products have low market share and low market growth, often considered candidates for discontinuation.

4.

FILL IN THE BLANK QUESTION

1 min • 1 pt

A _____product has high market share but low market growth, generating steady revenue with little investment needed.

5.

FILL IN THE BLANK QUESTION

1 min • 1 pt

A ____ product has high market share and high market growth, indicating it is a leader in a growing market.

6.

FILL IN THE BLANK QUESTION

1 min • 1 pt

____ _____ are products with low market share but high market growth potential, requiring heavy investment to grow.

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