Retail Challenges and Strategic Responses

Retail Challenges and Strategic Responses

Assessment

Interactive Video

Business

10th - 12th Grade

Hard

Created by

Emma Peterson

FREE Resource

The video discusses the challenges faced by Borders in a tough economic and retail environment. It highlights the company's strategic plan to manage high debt and improve cash flow, including successful debt reduction efforts. The speaker emphasizes the importance of operational improvements, such as cutting expenses and managing inventories, to position the company for future profitability despite current sales challenges.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main challenge Borders faces in maintaining their strategic plan?

Technological advancements

Lack of a strategic plan

Economic and retail environment

High employee turnover

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which sectors have been exceptions to the negative retail sales trend?

Electronics and clothing

Automobiles and furniture

Gasoline and food

Travel and tourism

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is high debt particularly challenging during economic downturns?

It reduces employee morale

It exacerbates financial strain

It limits marketing opportunities

It increases operational costs

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of Borders' primary objectives at the start of the year?

Increase employee benefits

Improve cash flow and reduce debt

Expand into new markets

Launch a new product line

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much debt did Borders reduce in the first quarter?

$300 million

$200 million

$50 million

$130 million

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What actions did Borders take to manage their finances better?

Cutting expenses and managing inventories

Hiring more staff

Opening new stores

Increased marketing budget

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the speaker's outlook on the future of the retail business?

Pessimistic about recovery

Uncertain about changes

Optimistic about profitability

Indifferent to market trends

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