Amazon's Second Prime Day: Still a Bargain?

Amazon's Second Prime Day: Still a Bargain?

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main finding of the research conducted on Amazon's pricing strategy?

Sellers increase prices while announcing discounts.

Amazon controls all pricing strategies.

Discounts are always genuine.

Sellers often reduce prices significantly.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which retail strategy is discussed as being common across various stores?

Providing free shipping.

Creating an illusion of discounts.

Offering genuine discounts.

Exclusive online sales.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Amazon face with third-party sellers?

Controlling pricing strategies.

Ensuring product quality.

Offering customer support.

Managing delivery times.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the consumer reaction to the Prime Early Access Sale?

Overwhelmingly positive.

Negative, with many complaints.

Indifferent, with no significant interest.

Mixed, with some seeing it as unsuccessful.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What economic factor is influencing consumer spending during the holidays?

Stable food costs.

Increasing employment rates.

Rising inflation.

Decreasing fuel prices.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the new deceptive pricing practice that requires regulatory attention?

Providing loyalty discounts.

Offering free trials.

Manipulating price timing and comparisons.

Using fake product reviews.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has Amazon's retail performance been described in recent times?

Consistently growing.

Flat or declining.

Rapidly expanding.

Unpredictable.