Introducing Individual CD: A New Way to Purchase Music

IMHG, a medium-sized music trade company, has introduced a new system for purchasing music using a portable mini computer that scans CD barcodes. This device allows customers to select and compile up to 14 songs, preview tracks, and use a stylus for easy navigation. The system is praised for its cost-effectiveness and variety, with individual tracks priced at $0.99 and an additional €2.00 for the CD. IMHG's initiative is a response to the rise of music downloads and aims to enhance customer experience with a blend of traditional and electronic features. The company believes this approach will revitalize music retailing.

What is the primary function of the portable mini computer in the new music purchasing system?

• To play music directly from the CD

• To scan barcodes and select music tracks

• To print CD covers

• To connect to the internet for music downloads

Why does musician Lenny Mcdustin appreciate the new music purchasing system?

• It includes a free CD with every purchase

• It allows unlimited song downloads

• It offers a wider choice and reduces costs

• It provides free music streaming

How much does an individual track cost in the new system?

• $0.50

• $1.50

• $2.00

• $0.99

What challenge does IMHG face due to global copyright legislation?

• Limited access to international music markets

• Higher costs for music production

• Difficulty in operating music swap sites like Napster

• Increased competition from other music stores

What combination does IMHG hope will revitalize the music retail business?

• Exclusive artist interviews and merchandise

• Traditional in-store features and electronic selection

• Free music downloads and live concerts

• Discounted CDs and online streaming