Starbucks Taking Day-to-Day Approach to China Locations, CEO Says

The transcript discusses Starbucks' response to the coronavirus outbreak, focusing on store closures, health and safety priorities, and collaboration with government authorities. It highlights the impact of the Chinese New Year on operations and outlines the company's operational adjustments and safety measures. The discussion also covers Starbucks' strong relationships with various levels of government in China and their optimistic outlook for long-term growth in the region.

What are the two main priorities for Starbucks when deciding to close stores during the coronavirus outbreak?

• Expanding store locations and increasing sales

• Maximizing profits and reducing costs

• Improving customer service and launching new products

• Focusing on employee health and collaborating with health officials

Why were some Starbucks stores in China already closed during the Chinese New Year?

• Due to a lack of employees

• Because of low customer demand

• To renovate the stores

• Because office buildings were empty

What measures has Starbucks implemented in open stores to ensure safety during the pandemic?

• Offering free coffee to healthcare workers

• Providing masks and sanitizers

• Reducing store hours

• Hiring additional staff

How does Starbucks maintain communication with the Chinese government during the pandemic?

• By sending newsletters

• Via regular updates and communications

• By holding weekly press conferences

• Through social media updates

What is Starbucks' outlook on its long-term growth opportunity in China despite the pandemic?

• Uncertain and waiting for more data

• Pessimistic due to ongoing challenges

• Neutral, with no clear direction

• Optimistic about future growth