Elle to drop fur from magazines worldwide: international director

The video discusses a fur-free initiative in the fashion industry, highlighting the commitment to eliminate animal fur from editorial content and advertisements. It outlines the implementation timeline across various global editions and emphasizes the industry's shift towards sustainability, driven by Gen Z's expectations. The video concludes by stressing the importance of taking action to set an example for brands.

What is the primary reason for the fashion industry's shift away from animal fur?

• To reduce production costs

• To align with environmental and animal protection values

• To increase sales

• To follow a new fashion trend

How many editions have already implemented the fur-free charter?

• None

• 13 editions

• 22 editions

• 45 editions

Which of the following brands is mentioned as having gone fur-free?

• Versace

• Prada

• Dolce & Gabbana

• Gucci

What is the significance of Gen Z in the context of the fur-free movement?

• They are indifferent to fashion trends

• They prefer traditional fashion

• They have high expectations for sustainability and ethics

• They are the largest consumer group

What action is being taken to discourage the promotion of fur in fashion?

• Disallowing editorial content and advertisements promoting fur

• Banning all fashion shows

• Promoting alternative materials

• Increasing taxes on fur products