Disney Said to Hold Talks About Selling ABC to Nexstar

Disney Said to Hold Talks About Selling ABC to Nexstar

Assessment

Interactive Video

Business, Physical Ed, Architecture, Performing Arts

University

Hard

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The transcript discusses Bob Iger's strategy to explore the value of Disney's assets, particularly the potential sale of its legacy media networks like ABC. Next Star shows interest in acquiring these assets, aligning with its core business in traditional TV. Disney aims to focus on streaming services, retaining ESPN while moving away from traditional TV. The potential sale could impact the broadcasting landscape, with Next Star expanding its media presence.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Bob Iger's stance on Disney's involvement in legacy media networks?

He planned to merge legacy media with streaming services.

He indicated a desire to move away from legacy media.

He was uncertain about the future of legacy media.

He wanted to expand Disney's presence in legacy media.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential outcome of ABC being sold to Next Star?

ABC could merge with ESPN.

ABC might maintain its current size and audience.

ABC might cease operations entirely.

ABC could become a streaming-only service.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Disney's focus according to Bob Iger's indication?

Acquiring more cable channels.

Focusing on streaming and sports services.

Expanding traditional TV networks.

Investing in print media.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the acquisition of ABC fit into Next Star's business strategy?

It is a departure from their core business.

It aligns with their focus on traditional TV.

It is a risky venture into new markets.

It contradicts their previous acquisitions.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Disney face with traditional TV?

It is a shrinking business.

It is rapidly expanding.

It is becoming more profitable.

It is gaining more viewers.