How Did Little Caesar's Become a Big Big Pizza Chain?

How Did Little Caesar's Become a Big Big Pizza Chain?

Assessment

Interactive Video

History

11th Grade - University

Hard

Created by

Quizizz Content

Used 1+ times

FREE Resource

Little Caesar's Pizza, founded by Mike and Marion Ilitch in 1959, grew from a single restaurant in Michigan to a global pizza chain. Known for its affordable pizzas, the company expanded rapidly, innovating with strategies like the 'Pizza Pizza' deal. Despite challenges, Little Caesar's remains a major player in the pizza industry. The Ilitches also contributed significantly to philanthropy, supporting Detroit and other causes.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Mike Ilitch's profession before starting Little Caesar's Pizza?

A chef

A professional baseball player

A teacher

A musician

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the original name Mike wanted for the restaurant?

Pizza Treat

Pizza Palace

Pizza World

Pizza Delight

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What did Mike and Marian Ilitch purchase to streamline their pizza production?

A tomato farm

A dough factory

A mushroom farm

A cheese factory

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the name of the deal where customers could buy one pizza and get another free?

Pizza Pizza Deal

Pizza Double Deal

Two for One Deal

Pizza Pair Deal

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which product did Little Caesar's introduce in 1982 that became very popular?

Bread Bites

Garlic Knots

Cheesy Sticks

Crazy Bread

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main focus of Little Caesar's business model in the 1990s?

Dine-in experience

Fast delivery

Gourmet pizzas

Low-cost carryout

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the name of the campaign that allowed customers to get a pizza without pre-ordering?

Pizza Now

Hot and Ready

Instant Pizza

Quick Pizza

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