What was the main reason for IMAX and HBO to collaborate on Game of Thrones?
Be Afraid, 'Game of Thrones Looks Real in IMAX

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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To bring a TV show to the big screen for the first time
To create a new Game of Thrones season
To test new IMAX technology
To compete with other streaming services
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What content will be shown during the IMAX screening of Game of Thrones?
The entire last season
The first two episodes of the new season
A behind-the-scenes documentary
The last two episodes of the previous season and a special trailer
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are 'shoulder periods' according to the IMAX strategy?
The months when IMAX theaters are closed
The peak times for movie releases
Periods when people are less likely to go to the movies
Times when blockbuster movies are released
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does IMAX plan to adapt to the changing media landscape?
By reducing ticket prices
By focusing solely on blockbuster movies
By offering more home streaming options
By enhancing the theater experience and expanding content availability
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why might simultaneous releases be beneficial during certain periods?
To maximize profits during peak times
To release movies faster
To recoup investments during slower periods
To compete with other theaters
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a key aspect of the Game of Thrones IMAX event's marketing strategy?
Viral online marketing with HBO
Traditional billboard advertising
Radio promotions
Television commercials
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What social aspect is associated with the Game of Thrones IMAX event?
Exclusive fan meet-ups
Merchandise giveaways
Viewing parties
Live Q&A with the cast
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