Canalys' Dutt Says Semiconductor, Display Buoys Samsung

Canalys' Dutt Says Semiconductor, Display Buoys Samsung

Assessment

Interactive Video

Business

University

Hard

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Wayground Content

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The transcript discusses Samsung's market performance, highlighting its resilience despite challenges like the Note 7 fallout and political scandals. It examines Samsung's competition in the smartphone market, particularly against Apple and emerging Chinese brands like Huawei, Oppo, and Vivo. The discussion also covers Samsung's strategy in the mid-range market and its brand strength, emphasizing the importance of diversification and market positioning.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main reasons for Samsung's strong position in the memory chip sector?

Exclusive contracts with major smartphone brands

Limited competition in the market

Government subsidies for chip production

High demand for memory chips and components

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected trend for Samsung's business in 2017 according to Canalys?

A focus on reducing production costs

A decline in demand for memory chips

Continued demand for memory chips and components

A shift towards low-end smartphone production

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which companies are considered more of a threat to Samsung in the smartphone market than Apple?

Xiaomi and OnePlus

Nokia and Sony

Huawei, Oppo, and Vivo

LG and Motorola

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential risk for Samsung in the Asian market according to the discussion?

Losing its top spot due to lack of focus on mid-range markets

Over-reliance on the South Korean market

Increased competition from European brands

Decline in demand for high-end smartphones

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor that has helped Samsung maintain its brand resilience?

Its exclusive partnerships with tech giants

Its diversified product range

Its focus on high-end luxury products

Its aggressive marketing campaigns

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has the political scandal involving Samsung's vice chairman affected the company?

It has significantly damaged the global brand

It has led to a decline in product quality

It has had limited impact on the global brand

It has caused a major drop in stock prices

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What role does Samsung Display play in the company's strategic positioning?

It focuses solely on the South Korean market

It is a minor player in the display industry

It sets design trends for consumer electronics

It manufactures only for Samsung's internal use