Kohl's CEO on New Partnerships, Future of Retail Stores

Kohl's CEO on New Partnerships, Future of Retail Stores

Assessment

Interactive Video

Business

University

Hard

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The video discusses Kohl's strategic changes during the pandemic, highlighting growth in both sales and profitability. It emphasizes the importance of an omni-channel approach, with partnerships like Amazon and Sephora enhancing customer experience. The future of physical stores is considered vital, with no immediate plans to close any. Digital sales have surged, and customer behavior is shifting towards a blend of online and in-store shopping. The video also underscores Kohl's commitment to diversity and female leadership, showcasing efforts to cultivate a diverse workforce.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has been a key factor in Kohl's ability to improve growth during the pandemic?

Focusing solely on online sales

Eliminating all partnerships

Becoming a strong Omni channel retailer

Reducing the number of stores

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Kohl's partnership with Amazon benefit the company?

It reduces operational costs

It increases store closures

It drives traffic and attracts new customers

It limits digital sales

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Kohl's approach to its physical stores in the long term?

Maintaining a thriving store base

Closing all stores

Reducing store sizes

Focusing only on digital sales

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of Kohl's partnership with Sephora?

It focuses on reducing store numbers

It limits online transactions

It enhances Omni channel capabilities

It eliminates the need for physical stores

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Kohl's net sales were digital in the last report?

50%

40%

30%

20%

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Kohl's view the future balance between digital and physical sales?

Physical stores will dominate

Digital sales will decrease significantly

Physical sales will be eliminated

Digital adoption will remain high

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Kohl's approach to promoting diversity and female leadership?

Focusing only on male leadership

Ignoring diversity efforts

Prioritizing diversity and inclusion

Eliminating leadership programs