Rotana's Eyes London Hotel Expansion

Rotana's Eyes London Hotel Expansion

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the strong performance in the hospitality sector, particularly in the Middle East, with significant growth in Dubai, Qatar, and Saudi Arabia. It highlights the importance of customer diversity and the strategic entry into the UK market with the Centro brand. The discussion also covers the challenges and resilience of the Turkish market, emphasizing long-term opportunities despite recent difficulties.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the occupancy rate mentioned for the hospitality industry in the first four months of the year?

85%

75%

82%

90%

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which city was highlighted as a strong performer in the Middle East region?

Mecca

Dubai

Riyadh

Doha

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main focus of the Centro brand's entry into the UK market?

Branded hotel apartments

Hostels

Budget accommodations

Luxury hotels

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor driving the location choice for the Centro brand in the UK?

Low property prices

Existing supply and demand

Proximity to tourist attractions

Government incentives

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is the work-from-home trend influencing the hospitality strategy in the UK?

Creating demand for co-working spaces

Reducing travel frequency

Increasing demand for luxury hotels

Decreasing need for office spaces

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What recent events have put pressure on the Turkish market?

Political stability

Currency strength

Elections and an earthquake

Tourism boom

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Istanbul considered a resilient market despite challenges?

High tourist influx

Lack of competition

Government support

Consistent demand over the years