The RealReal CEO on Luxury Consignment During the Pandemic

The RealReal CEO on Luxury Consignment During the Pandemic

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the impact of COVID-19 on supply and demand, highlighting the challenges faced and the recovery signs observed. It emphasizes the role of neighborhood stores in boosting supply and the importance of physical stores in future growth. The discussion also covers consumer behavior trends, particularly in luxury goods, and outlines future plans, including international expansion and the continued relevance of neighborhood stores and virtual appointments.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a major challenge faced by the company during the COVID-19 pandemic?

Increased demand for products

Warehouse shutdowns in California

Lack of online presence

Excessive supply of products

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the company adapt its supply strategy during the pandemic?

By reducing product prices

By expanding international operations

By increasing online sales

By introducing neighborhood stores

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary reason for the lines outside the physical stores?

Exclusive product launches

Limited store hours

High demand for new products

COVID-19 restrictions limiting store capacity

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's outlook on demand for luxury items post-pandemic?

Demand will decrease significantly

Demand will remain stable

Demand will increase as restrictions ease

Demand will shift to online platforms

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which category saw increased investment during the COVID-19 pandemic?

Electronics

Handbags, fine jewelry, and watches

Apparel

Home goods

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What future expansion plans does the company have?

Focusing solely on online sales

Reducing the number of physical stores

Expanding internationally

Opening more flagship stores

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What partnership is mentioned as part of the company's strategy?

Partnership with Amazon

Partnership with Walmart

Partnership with Gucci

Partnership with Apple