The Challenges Facing Amazon in China

The Challenges Facing Amazon in China

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Amazon's earnings, highlighting challenges in the Asian market, particularly China, where it faces competition from Alibaba and JD. Despite a seamless experience in the US, Amazon struggles with user experience in China. Opportunities exist in logistics and cross-border business. The video also covers Pingduoduo's unique strategy focusing on rural China and gamification, which has driven its growth despite being a money-losing business.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main area where Amazon's earnings report fell short?

Logistics

Subscription services

Revenue

International growth

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which companies dominate the e-commerce market in China, making it challenging for Amazon?

Flipkart and Snapdeal

Walmart and Target

eBay and Rakuten

Alibaba and JD

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the key opportunities for Amazon in China despite its challenges?

Physical retail stores

Luxury brand partnerships

Cross-border business

Domestic market dominance

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Amazon attempt to expand its Prime service in Australia?

Offering free memberships

Reducing membership prices by half

Partnering with local retailers

Launching a new app

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant potential growth area for Amazon's Alexa?

Development of a new operating system

Integration with gaming consoles

Exclusive partnerships with car manufacturers

Presence in every household worldwide

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What unique strategy has Pingduoduo used to capture the Chinese market?

High-end technology products

Exclusive luxury brand deals

Gamification of shopping

Focusing on urban populations

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Pingduoduo face in expanding its market share?

High operational costs

Limited product range

Competition from Alibaba and JD

Lack of brand recognition