Paul Rabil's Premier Lacrosse League Prepares for Inaugural Season

The transcript discusses the involvement of Joe, a co-founder of Alibaba, in a sports project. It covers the project's growth, launch plans, and the unique tour-based model for fan engagement. The impact of big tech on sports broadcasting and the strategy to promote players using league assets are highlighted. The business strategy focuses on media, sponsorship, and growth, aiming for long-term success.

What is Joe's strategic role in the PLL project?

• He is a commentator for NBC.

• He is a mentor and strategic investor.

• He is a coach for one of the teams.

• He is a player in the league.

What is unique about the PLL's league model?

• It is based in a single city.

• It is a tour-based model.

• It only plays international games.

• It has no media coverage.

How does PLL plan to build a fan base?

• By limiting media exposure.

• By offering free tickets.

• By promoting individual athletes.

• By focusing on team loyalty.

What role does big tech play in PLL's media strategy?

• They own the league.

• They are potential bidders for sports rights.

• They provide exclusive rights.

• They are not involved.

How does PLL plan to use its league assets?

• To sell to other leagues.

• To limit media exposure.

• To enhance player and league storytelling.

• To restrict player promotions.

What is a key component of PLL's business strategy?

• Focusing solely on ticket sales.

• Building enterprise value through media and sponsorship.

• Ignoring merchandise sales.

• Relying only on local sponsorships.

What is the ultimate goal of PLL's venture-backed business model?

• To build long-term enterprise value.

• To quickly sell the league.

• To avoid challenges.

• To focus only on local markets.