Facebook Had 'Incredible' Quarter Despite Boycott: Analyst

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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was one reason the advertiser boycott did not significantly impact Facebook's revenue?
The boycott lasted for several months.
Facebook reduced its advertising rates.
The number of advertisers who boycotted was small.
Facebook launched a new product line.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a major challenge Facebook is expected to face during the 2020 election?
Increasing user engagement.
Ensuring the platform is not weaponized.
Launching a new advertising platform.
Reducing operational costs.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why do advertisers continue to use Facebook despite concerns?
Facebook offers the lowest advertising rates.
Facebook's audience and ad targeting are substantial.
Facebook provides exclusive content.
Facebook has fewer competitors.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was surprising about Twitter's user growth in Q3?
Twitter's user growth was lower than expected.
Twitter's user growth exceeded expectations.
Twitter lost users in Q3.
Twitter gained 10 million users.
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How did Twitter manage to perform well on the revenue side?
By launching a new social media platform.
By increasing subscription fees.
By better monetizing users gained in Q2.
By reducing operational costs.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of advertisers find Twitter's environment appealing?
Advertisers looking for a quiet platform.
Advertisers interested in event-based marketing.
Advertisers targeting older demographics.
Advertisers focused on visual content.
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What strategy has Twitter used to attract advertisers?
Focusing on direct response advertising.
Reducing the number of ads shown.
Partnering with other social media platforms.
Offering free advertising credits.
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