Warby Parker Sees Growth in Customer Satisfaction

Warby Parker Sees Growth in Customer Satisfaction

Assessment

Interactive Video

Business, Other

University

Hard

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Neil Blumenthal, co-founder and co-CEO of Warby Parker, discusses the company's business fundamentals, investor relations, and the challenges of maintaining high customer satisfaction as the company scales. He contrasts fundraising in nonprofit and for-profit sectors, highlighting the structural challenges faced by nonprofits. Blumenthal also shares insights on Warby Parker's long-term vision and considerations for going public, emphasizing the importance of aligning with partners who believe in the company's mission.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the key metrics Warby Parker is proud of, which has been in the 80s since inception?

Customer Acquisition Cost

Net Promoter Score

Gross Margin

Customer Retention Rate

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategic move is Warby Parker planning to enhance its vertical integration?

Increasing online advertising

Expanding into new markets

Launching an optical lab

Opening new retail stores

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to Neil, why is it easier to raise funds for Warby Parker compared to nonprofits?

Nonprofits require constant fundraising

Nonprofits have more regulations

For-profits have better marketing

For-profits have more investors

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major disadvantage of fundraising in the nonprofit sector?

Lack of skilled leadership

High operational costs

Constant need for fundraising

Limited market reach

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Warby Parker's long-term goal when considering an IPO?

To focus on short-term profits

To build a brand that lasts 100 years

To reduce operational costs

To quickly scale and sell the company

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential downside of being a public company, according to Neil?

Increased competition

Greater scrutiny and short-term focus

Limited growth opportunities

Higher taxes

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Warby Parker view an IPO?

As a way to exit the market

As a financing event

As a marketing strategy

As a means to reduce costs