Why Smule CEO Smith Is Thrilled to Partner With Tencent

Why Smule CEO Smith Is Thrilled to Partner With Tencent

Assessment

Interactive Video

Business, Architecture, Performing Arts, Information Technology (IT)

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Tencent's dominance in the Chinese music market, its partnership with Smule, and the potential for a $1 billion IPO. It highlights the competitive landscape between Tencent, Spotify, and Apple, and explores the trends in music streaming and user engagement. Smule's unique approach to social music and its partnerships with artists and companies like Disney are also covered.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary reason for Tencent's partnership with Smule?

To enhance user engagement through social music

To dominate the global music market

To acquire Smule's technology

To compete directly with Apple Music

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Tencent's revenue from subscribers compare to Spotify's?

Spotify earns less per subscriber than Tencent

Tencent earns more per subscriber than Spotify

Both earn the same per subscriber

Tencent earns less per subscriber than Spotify

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is considered a wild card in the music streaming industry?

Apple Music

SoundCloud

Spotify

Tencent Music

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the largest music player in terms of user base, according to the discussion?

Tencent Music

Apple Music

Spotify

YouTube

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What unique feature does Smule offer in its collaboration with Disney?

Disney-themed music videos

Duets with Disney characters

Live concerts with Disney characters

Exclusive Disney soundtracks

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which artists are mentioned as creating original versions of songs on Smule?

Taylor Swift and Justin Bieber

Adele and Bruno Mars

Ed Sheeran and Luis Fonsi

Beyoncé and Jay-Z

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main benefit for artists using Smule's platform?

Direct engagement with fans

Exclusive content rights

Higher streaming revenue

Increased concert ticket sales